Published on the 16/05/2023
> Launch year: 2021
> How many schools are currently making use of it?: 250+
> Other tags: Is informed by research, Is evaluated by peers
> Country: United KingdomDownload PDF
Website: CiCi Career Chat
Step 1 - The school is given a choice to either participate in a pilot for research and development whereby a link to the bot is made available via a QR code or they can potentially work with the CareerChat (UK) team to have a customised bot designed specific to their needs. This can be embedded within a school's careers webpage. The parameters of school involvement would be formally agreed with Careers Leader/Senior Manager/Headteacher.
Step 2 - Preparation and distribution of posters for around the school and teacher lessons plans, specific to how to use a careers bot effectively. Formal introduction to staff, including a feedback form for completion. This is designed to feed into continuous improvement. An option for parents to be involved is currently under (R&D) development. A language translation facility is available for parents for whom English is not their first language. There is also a text-to-speech function available for those with specific learning needs.
Step 3 - Groupwork (optional) with students/staff to observe how they are using the bot and online user feedback form completed by the end users. Student involvement in what works, ideas for improvement etc.
Step 4 - Monthly meetings involving the Careers Leader and CareerChat representative to review the findings including the data dashboard results and the extent to which the chatbot is being embedded in career leaders’ and other teachers' everyday practice. For example: most popular occupations searched for, and other data reviewed - is there alignment/misalignment with the reality of labour markets? Are other routes being overlooked by students e.g., self-employment, volunteering, apprenticeships etc?
Step 5 - Report and presentation of findings to the school’s Senior Management Team, teachers, and parents.
Description of technology
Tailored to each organisation, CiCi comes with a personalised dashboard of metrics using Application Programme Interfaces (APIs) and machine learning that provides comprehensive data analytics to help align service provision with the reality of the types of searches and occupations individuals are exploring. It can work across all devices. This can enable accurate comparison against local, regional, and national Labour Market Information (LMI). It also draws on the UK LMI for All widget.
How the resource makes career guidance more effective, efficient and/or equitable for students
The unique architecture that sits behind CiCi is composed of elements that can be customised, creating a bespoke experience for students. It is quick and easy to use, available 24/7 and does not require a high level of digital skills. It brings a wide range of potential pathways to life, including CV templates, skills, vacancies, apprenticeships, and courses etc, with videos of people in a wide range of job roles, including entrepreneurs. CiCi can be branded to match the look and feel of the school. It provides students, parents, and teachers with opportunities for careers exploration and discovery. It makes career guidance more equitable by enabling all young people to speak with a human adviser, if needed. Also, this approach is highly effective and efficient as it frees up adviser time to use their high level skills to support those most in need.