Induced demand happens when, as a response to congestion, governments invest in more road infrastructure and expand road capacity, which leads to reduced congestion. If everything else were constant, this would be a long-lasting effect. However, solutions that may seem logical with linear thinking often reflect a narrow view of the problem that misses the unintended effects that appear in complex systems. In the case of induced demand, congestion decreases only in the short term because as congestion decreases, driving becomes more attractive, making more people buy cars and drive more, which increases traffic volume again. The fundamental economic principle of supply and demand applies here: when the “price” of driving, in terms of travel time, goes down, the quantity of driving goes up, leading to more congestion again over time (Litman and Colman, 2001[1]). However, as congestion increases, more investment in roads increases the capacity to absorb more vehicles within acceptable congestion levels. Thus, the equilibrium at which the system would reach traffic saturation increases. Figure A A.1 below describes the observed trend in traffic that results from the induced demand phenomenon.
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