Campania is located in the South of Italy – the Mezzogiorno – with territory stretching along the coastline of the Tyrrhenian Sea and inland. The region features a bustling urban core in Naples, a diverse environmental ecosystem, and a compelling cultural heritage that attracts visitors from around the world. The region has been described as the economic engine of southern Italy, accounting for nearly half of southern Italy’s GDP. As of 2023, Campania has 5.6 million inhabitants, representing 9.5% of the Italian population, and attracted nearly 20.7 million tourists in 2023, representing 4.6% of Italy’s total tourism. The Campania region encompasses the Metropolitan City of Naples, established in 2015, as well as the provinces of Avellino, Benevento, Caserta, and Salerno, and exhibits notable internal imbalances across economic, social, and infrastructural dimensions. The Metropolitan City of Naples, with nearly 3 million residents, covers across about 1 100 km2 – implying that more than half the region’s total population lives in less than 10% of its surface area. Of its 550 municipalities, Naples is the region’s largest with more than 920 000 inhabitants, while more than 200 municipalities have fewer than 2 000 residents.
Campania boasts high-quality tertiary educational institutions, a rich and diverse environmental landscape, and a vibrant cultural heritage that continues to draw students from across Italy and visitors from around the world. These strengths provide a solid foundation for future development and innovation in the face of demographic decline and ageing. The region is promoting economic development, urban regeneration, municipal co-ordination, and enhanced access to services to address youth outmigration, enhance employment prospects, and attract greater investment – particularly in areas that have historically struggled. Demographic change in Campania represents an opportunity to rethink service delivery and infrastructure to better integrate urban and rural communities, helping to ensure that residents throughout the region can benefit from its economic and cultural advantages. Continued efforts to bridge the gap between dynamic coastal cities and inland areas through more efficient land use, improved connectivity, and more equitable access to services can unlock the full potential of Campania’s territory and people.
Campania has already taken important actions to address challenges associated with demographic change by attracting and retaining young talent, including by mobilising European Regional Development Fund (ERDF) and European Social Fund Plus (ESF+) funding. For example, Campania’s EUR 60 million investment (including EUR 45 million of ERDF funds) in the San Giovanni Tech Hub under its ERDF Regional Operational Programme (ROP) for 2014-2020 has rejuvenated an underserved neighbourhood in Naples and helped place students in local high-skill jobs. ESF+ funds used by Campania to support local cultural heritage, such as artisanal ceramics production and tourism in Cerreto Sannita (Benevento), have also helped retain young entrepreneurs and create jobs for local youth in rural areas. The region has also established platforms like Table for Inner Areas (Tavolo Aree Interne) to facilitate implementation of the National Strategy for Inner Areas (SNAI), which has helped bring together regional and local stakeholders to co-ordinate investment initiatives and grant municipalities access to related benefits.
Additional targeted policies and refinement of approaches in place could enhance efforts to adapt the region to its demographic reality. Campania can continue to focus on creating opportunities to attract and retain talent, aligning spatial planning to meet evolving territorial needs, bolstering co-operation across all levels of government in the region, increasing stable subnational revenue sources to support service provision, and improving access to services to ensure a sustainable and inclusive future for residents. Specifically, the region can take advantage of the current mid-term review to align existing funds with emerging needs, particularly in housing, skills development, and inter-municipal service provision.