This paper analyses particular forms of personalised pricing that are more likely to be observed in digital markets, supported by automated data tools and involving business-to-consumer relationships. It was prepared as a background note for a discussion held at the OECD in November 2018 on personalised pricing in the digital era.
Personalised Pricing in the Digital Era
Policy paper
OECD Roundtables on Competition Policy Papers
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Policy paper19 September 2024
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