The 2025 MENA-OECD Women’s Economic Empowerment Forum (WEEF) took place on 18-19 November in Amman, Jordan, led by H.E. Wafa Bani Mustafa, Jordanian Minister of Social Development and H.E. Maha Ali, Secretary-General of the Jordanian National Commission for Women, and co-chaired by Egypt and France and championed by OECD Deputy Secretary-General Fabrizia Lapecorella.
The WEEF convened policymakers, private sector leaders, international and regional organisations, civil society, and academia to engage in action-oriented discussions on how to further enhance women’s economic empowerment in the region. This year’s Forum highlighted efforts to support women entrepreneurs, including initiatives that improve access to finance in the framework of the EU-OECD Regional Project Enhancing Women Entrepreneurs’ Financial Inclusion and Access to Finance in the Digital Age, funded by the European Union.
About
18 November | Empowering women entrepreneurs in MENA: policies, partnerships, and financing for change
09:00 - 09:40 Welcome Remarks
Moderator
Dina Madfai
Head of Financial Awareness and Literacy Division, Central Bank of Jordan
09:40 - 09:45 A voice from the field: Testimony from Nisreen Haddad Rabie
09:45 - 10:45 Leadership Dialogue: Advancing Women's Economic Empowerment in the MENA Region
This high-level Leadership Dialogue brought together decision-makers and international partners to discuss strategic efforts to advance women’s economic empowerment across the Middle East and North Africa. The session explored how government leadership in Egypt and France (as co-Chairs of the WEEF), international cooperation, and innovative financing strategies can accelerate progress on gender equality and regional competitiveness.
H.E. Dr. Rania Al-Mashat
Minister of Planning, Economic Development and International Cooperation, Egypt, and co-Chair of the WEEF
H.E. Pierre-Christophe Chatzisavas
Ambassador, Head of Delegation of the European Union to Jordan
H.E. Jean-Christophe Augé
Minister Counsellor, Embassy of France to Jordan, representing France as co-Chair of the WEEF
11.15 - 12.45 From Vision To Action: Policy Insights for Advancing Women's Entrepreneurship
Achieving women’s economic empowerment is not only a matter of equity—it is a cornerstone of sustainable development and a key driver for delivering on the 2030 Agenda. This session brought together policymakers, development practitioners, and private sector representatives to share policy insights and actions that are delivering real results across the MENA region, including in fragile contexts.
The discussion placed particular emphasis on efforts to support women entrepreneurs, including initiatives that improve access to finance, create inclusive ecosystems, and strengthen the enabling environment for women-led businesses. Speakers reflected on lessons learned, innovative partnerships, and scalable solutions that are transforming vision into action.
Anna Rosendahl
Head of Section for Regional Development Cooperation, Embassy of Sweden in Jordan
H.E. Wafa Al Kilani
Minister of Social Affairs, Libya
14.00 - 15.30 Interactive session: Innovative Finance for Women-led Business in MENA
With Official Development Assistance (ODA) declining for the first time in five years, there is an urgent need to diversify sources of financing to advance gender equality and support women entrepreneurs in the MENA region. Following up on the gender dimensions of the Sevilla Commitment, this interactive session – co-led by Plan Catalyst and OECD – explored the current financing landscape, including impact investing, blended finance, and other innovative mechanisms, and examine how these tools can expand access to capital for women-led businesses. The session featured key case studies showcasing successful models of gender-smart and innovative finance. Development Finance Institutions (DFIs) and other leading stakeholders shared practical experiences, highlight challenges, and discuss strategies to make finance more responsive to the needs of women entrepreneurs across the region. Interactive discussions with participants helped identify opportunities for replication and outline concrete pathways to scale these mechanisms through multi-stakeholder collaboration.
Irene Salvoni
Programme Manager, European Commission, Directorate-General for Middle East, North Africa and the Gulf
Samia Tnani
Fund Lead, PathFunder Warehouse Facility
15.30 - 17.00 Panel discussion: Leveraging Digital Tools for Women's Access to Finance
This session built on the 2025 OECD publication on Bridging the Finance Gap for Women Entrepreneurs and will examine how digitalisation, including fintech solutions, crowdfunding platforms and other digital financial services, can expand women entrepreneurs’ access to finance in Southern Mediterranean countries. The discussion explored the benefits and challenges of digitalisation, ranging from reduced transaction costs, broader market reach notably for rural women entrepreneurs, and alterative credit scoring to barriers such as limited digital literacy, access gaps, regulatory constraints and concerns around security and trust. The session also discussed the policy implications of these developments and examples of ongoing initiatives from the region as well as international examples with an emphasis on their transferability to the region.
Vito Intini
Regional Chief Economist and Inclusive Growth and Sustainable Finance Team Leader, UNDP
Fatima-Zahra Echihabi
Head of Financial Inclusion and Sustainability Department, Bank Al Maghrib, Morocco
17.00 - 17.15 Closing Remarks
19.00 Gala dinner
All registered participants were cordially invited to attend a Gala Dinner, hosted by the Government of Jordan.
19 November | Peer learning and policy recommendations to improve women entrepreneurs access to finance
09.00 - 09.15 Opening
09.15 - 11.00 Working session: Engaging in Peer-Learning to Improve Women Entrepreneurs Access to Finance in MENA
As part of the EU–OECD project on access to finance, National Action Plans (NAPs) were developed for Egypt, Jordan, Lebanon, Morocco, Palestinian Authority and Tunisia. These NAPs highlight priority initiatives aimed at improving financial inclusion for women entrepreneurs. The session started with a presentation of the NAPs and selected initiatives with strong potential for scaling up or inspiring replication across MENA. Designed as an interactive working session, it then brought together participants from across the region to engage in peer-learning to enhance women entrepreneurs’ access to finance in MENA. In mixed-country groups, participants exchanged experiences, identify good practices, and co-developped actionable recommendations to strengthen women’s access to finance. The session also focused on practical strategies for resource mobilisation, helping countries use their NAPs as fundraising and advocacy tools.
11.30 - 12.50 Plenary Session: Reporting and Discussion of Key Findings From Working Session
Working group rapporteurs presented and consolidated insights from across countries. Participants validated policy recommendations, highlighted cross-country lessons, and identified approaches for mobilising resources for women’s entrepreneurship. The session also served as a platform to align national priorities with regional and global initiatives, ensuring that the NAPs become powerful instruments for advancing women’s economic empowerment.
12.50 - 13.00 Closing Remarks
Reem Badran
National Coordinator for the EU-OECD Project in Jordan