Supported by the European Commission, the OECD Rethinking Regional Attractiveness programme helps policy makers understand how their regions can better attract talent, investors, and visitors in today’s changing world.
The programme’s regional case studies provide a snapshot of participating regions’ attractiveness profile, along with policy and governance considerations that strive to help participants build upon each other’s best practices.
Lubelskie, situated on the eastern EU border and a historically largely agricultural region, is experiencing rapid economic growth and diversification. Its proximity to Russia’s war of aggression against Ukraine presents both challenges and potential avenues for engagement, especially as Lubelskie seeks to play a major role in supporting Ukraine’s post-war reconstruction efforts. Facing severe demographic challenges, the region must build upon its academic and innovation potential and foster collaboration among actors to attract and retain the talent and green investment necessary for its sustainable and inclusive growth.
