How can institutions better leverage public communication to promote open government, greater trust, and better policy-making?
The Experts Group on Public Communication (EGPC) is a network that's part of the OECD Working Party on Open Government. It was formed as a platform to steer international dialogue and promote more effective use of the communication function as an instrument of policymaking and open government. It includes public officials from OECD member and partner countries, as well as Club of Venice members (i.e. officials from European countries affiliated with the Club and in charge of government communication). The Group also includes a variety of stakeholders who share similar objectives and values, such as academic institutions, civil society organizations, and representatives of the private sector.
On 30 September 2020, the first high-level event, hosted by the UK Government Communication Service, featured a presentation of the preliminary findings of the OECD’s recent public communication surveys that targeted centres of government and ministries of health. The surveys will serve as a baseline for the upcoming first OECD international report on public communication.
The event included a session on the role of public communication and its strengths and weaknesses in terms of outreach and effectiveness in countering disinformation during the Covid-19 crisis.
Participants discussed how to chart a forward-looking agenda on the development of international principles on public communication, drawing inspiration from existing models and previous experiences of cooperation among governmental and institutional practitioners, including for how communication can contribute to the open government principles of transparency, integrity, accountability, and stakeholder participation.
The OECD Open Government Unit organized this event, in collaboration with the Club of Venice (CV) and the UK Government Communication Service International (GCSI). It aimed at gathering the members of the new OECD’s experts group on public communication for the first time.
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