Local Employment and Economic Development (LEED Programme)

Workshop: Enabling green and inclusive markets - a case for public private collaboration (Rio de Janeiro, Brazil)


International workshop

Rio de Janeiro, Brazil - 18 June 2012
09:00 am to 12:00 pm


The OECD LEED Programme, as a member of the Donors’ Committee of Enterprise Development (DCED) Green Growth Working Group, is participating in a side event of the Rio+20 Corporate Sustainability Forum co-organised by DCED and the UN Global Compact in cooperation with World Resources Institute and New Ventures India




Businesses that go green can create a “win-win-situation” by spurring greater environmental sustainability while at the same time reducing costs and maximizing profits. Promoting green inclusive business models is a particularly promising approach in shifting towards more sustainable growth patterns that have a large impact on poverty reduction. For companies, this translates into pursuing a triple bottom line: people, planet, profit. And there are already examples of successful inclusive businesses that consider environmental protection as an essential component of their long-term business objectives, both by promoting eco-efficient production activities and/or by marketing sustainable products and services.

However, the potential economic opportunities that green and inclusive business models offer are still extremely underutilized. In many cases, the reason for this lies in a lack of a supportive business environment that hampers the development and upscaling of green inclusive business models such as inadequate regulatory frameworks, disincentives to invest in green growth sectors or missing access to relevant technology, seed funding and infrastructure. It is obvious that the development of green and inclusive markets will heavily depend on the facilitating role that governments can play, for instance by introducing tax incentives, simplifying legal and reporting procedures, providing personalized technical assistance, enhancing access to finance and so on.

The session “Enabling green and inclusive markets – a case for public private collaboration” will give policy makers and the private sector a unique opportunity to discuss “state of the art” approaches in facilitating green and inclusive businesses through an improved business enabling environment. Participants will have the opportunity not only to get inspiration from thought-leading practitioners, researchers and policymakers but also to get a glimpse on first-hand-experience from promising approaches on public-private collaboration in this regard. Results from a study on policy measures to create synergies in promoting green growth and inclusive businesses will be presented during the session.

The example of India will be looked at in more detail during a high-level panel session. Together with researchers, government representatives and representatives from Indian businesses we will discuss ongoing initiatives in improving the framework conditions for green and inclusive businesses and how they can boost the development and upscaling of such business models.




For further information, please contact Cristina Martinez at the OECD Secretariat.