"THE TOURISM ECONOMY AND GLOBALISATION: AN ENGINE FOR INNOVATION, GROWTH AND EMPLOYMENT"
9-10 October 2008, Riva del Garda, Italy
Globalisation is strengthening global competition through new destinations and new consumers/tourists, and driving structural change in the tourism industry. In response to this trend, the tourism economy must improve its competitiveness and tourism actors must use their resources more efficiently and more innovatively to develop and bring to the market products that are competitive in the world market.
Policy makers, industry leaders and tourism experts will discuss these issues at the upcoming High Level Tourism Committee meeting, “The Tourism Economy and Globalisation: An Engine for Innovation, Growth and Employment".
Drawing attention to the major advances made in the implementation of effective tourism policies aimed at enhancing the competitiveness of the tourism economy, the meeting aims to analyse the trends, challenges and policies that will shape tourism in the years to come as well as review the role of the OECD in this area.
The meeting consisted of three main sessions:
The conclusions of the meeting and the “Declaration on Tourism Policy” were presented by the Chair in a wrap-up session followed by a press conference.